Procter & Gamble Co-Op | Spring 2026
[Industrial Design, Graphic Design, Innovation Research + Development]
This spring, I returned as an industrial & innovation design intern at Procter & Gamble, where I worked at their Innovation Center office in Cincinnati, Ohio. This time around I worked within P&G Ventures, the startup and innovation arm of P&G, exploring future opportunities for emerging brands including Spruce (weed-killing products) and Zevo (bug-killing products). My work focused on designing new products intended for market launch while developing concepts that support long-term brand growth. There, I really enjoyed collaborating and ideating with cross-functional teams across research, engineering, marketing, and business strategy to move ideas forward.
Email me at hoffmae7@mail.uc.edu if you have any further questions about my work.
Contributions & skills include:
Brand Strategy
Using design research to uncover unmet needs and emerging opportunities for the brand. These insights inform product concepts, experiences, and strategic directions that help guide how the brand evolves in the future.
Design & Data Visualization
Researching & learning innovative manufacturing systems within P&G and transforming complex information into more communicative & powerful forms to ensure the success of multiple projects across P&G.
Brands I worked on:
The specifics of the projects I am involved with are in a working process and remain confidential property of Procter & Gamble, and therefore cannot be shared on this site. If you have any questions, reach me at hoffmae7@mail.uc.edu. Thanks!
Product Prototyping
Developing prototypes that make early product ideas tangible. By testing form, interaction, and usability, prototypes help refine concepts and guide products toward development and market readiness.
Design Communication
Using my skills & interests in design research & graphic design for multiple projects at P&G ranging from front-end data visualization to back-end packaging design.
Procter & Gamble Co-Op | Fall 2024
[Industrial Design, Graphic Design, Design Research + Development]
During the fall of 2024, I worked as an industrial & sustainable design intern at Procter & Gamble, where I worked in their Innovation Center office in Cincinnati, Ohio. I specifically worked within their 1TPT (Transformative Platform Technologies) Innovation team: there, I was surrounded by individuals with many backgrounds in not only design, but chemistry, engineering, research, marketing, and more. This collaborative and unique environment allowed me to better understand the world of both front-end and back-end innovation design and the ability to benefit from a multifaceted company that focuses in all types of products ranging from shampoo to medicine to diapers— and in return, I could share my talents with a fresh design lens.
Contributions & skills:
Design & Data Visualization
Researching & learning innovative manufacturing systems within P&G and transforming complex information into more communicative & powerful forms to ensure the success of multiple projects across P&G.
Presentations
Preparing and conducting multiple presentations showcasing my designs, recommendations, & discoveries across multiple teams at P&G.
Brands I worked on:
The specifics of the projects I am involved with are in a working process and remain confidential property of Procter & Gamble, and therefore cannot be shared on this site. If you have any questions, reach me at hoffmae7@mail.uc.edu. Thanks!
Product Prototyping
Involved in design sprints and brainstorms for front-end innovation projects & re-imagining the functions and forms of your typical home + personal care products.
Design Communication
Using my skills & interests in design research & graphic design for multiple projects at P&G ranging from front-end data visualization to back-end packaging design.